Immersion into the Soul of Contemporary Benin
Nelly Wandji Nelly Wandji

Immersion into the Soul of Contemporary Benin

From the moment I arrived at the airport, my stay in Cotonou started on a discordant note. My luggage, misplaced somewhere between Geneva and Cotonou, was nowhere to be found. A mishap that I hoped wouldn't set the tone for the rest of this short four-day trip.

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Origin Story of our Branding & Business Innovation agency
Founder's journey, Business insights Nelly Wandji Founder's journey, Business insights Nelly Wandji

Origin Story of our Branding & Business Innovation agency

It all begins with an idea.

In 2014, with a wealth of experience in luxury retail management for top European heritage brands, as a founder I brought a unique blend of expertise and passion to the creation of our firm. This background in the high-stakes world of luxury retail provided me a deep understanding of the intricacies of brand positioning, customer experience, and market dynamics, setting the stage for an ambitious venture for African brands : MOONLOOK

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