The dawn of a new era for Africa’s creative economy 1/2
Business insights Nelly Wandji Business insights Nelly Wandji

The dawn of a new era for Africa’s creative economy 1/2

Collaborating with nearly 150 brands and creatives over different categories has not only allowed us to contribute to generate revenues for the creatives but also the learn to become who we are today. Yes this journey has transformed us and though us invaluable lessons that we have incorporate to the foundation of the organization we want to build for the future.

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Tradition and innovation: how to innovate and transform the potential of crafts ? part 2
Branding, Retail, Craftsmanship, Innovation Nelly Wandji Branding, Retail, Craftsmanship, Innovation Nelly Wandji

Tradition and innovation: how to innovate and transform the potential of crafts ? part 2

The objective, to catalyze a creative synergy within the Foumbanese community: to bring together the different actors of crafts - established artisans, students and apprentices - from various specialties such as foundry, pottery, sculpture and manual engraving. By bringing them together in a space dedicated to innovation over a concentrated period, the program seeks to stimulate collaboration...

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